Ocean Properties Vacation Rentals, Inc. has the experience, professionalism and customer service needed for New Smyrna property management.  Ocean Properties Vacation Rentals, Inc. has been in business since 1987.  Our leadership team has the management and hospitality experience needed to rent and manage your property effectively.  Our entire team is dedicated to serving our guests and our owners at the highest levels.

The Ocean Properties Vacation Rentals, Inc. marketing team will promote your property through a proven, progressive marketing campaign.  Professional rental agents work 7-days a week to maximize the occupancy and revenue for your property.  Our friendly and knowledgeable, in-house rental agents set the stage for an outstanding vacation experience for our guests.  Our New Smyrna property management team is well trained and very knowledgeable about every property we represent.

We are a Brand.  The Ocean Properties Vacation Rental, Inc. name is well known in the vacation rental industry and well trusted by our owners and guests.  We have the reputation for offering first class hospitality and have built an inventory of high quality vacation rentals.

Our Location

Our rental office is located in the Ocean Properties Building at 3500 S. Atlantic Avenue, New Smyrna Beach, FL 32169.  It is located right across the street from the white, sandy beach that has made this area famous.  This central location allows our rental guests an easy check-in, 7-days a week.  Having our guests check-in at our office allows us the face-to-face contact that we feel provides a more personalized service.  Being 5-15 minutes from every property we rent allows us to provide superior costumer service with any maintenance issues, lock-outs or other problems our guests me have during their stay.  This central location also allows us to have contact with thousands of beachside visitors and potential renters.

Marketing Campaign

Our marketing campaign is implemented and managed by our highly experienced and motivated team of marketing professionals.  They utilize many media forms such as full color brochures, post cards, newsletters, online marketing websites, and local, national and international travel-oriented publications.  Our demographic research helps us determine when and where our advertising should be placed.


  • New Smyrna Beach Visitor’s Guide
  • New Smyrna Beach Chamber Directory
  • Orlando Sentinel
  • Homes and Land of New Smyrna Beach, Daytona and Orlando
  • Orlando Business Journal
  • Florida Travel & Lifestyle

From our experience we know that most travelers start their vacation planning on the internet.  Many are shopping around. Ocean Properties Vacation Rentals, Inc. advertises on several different online marketing websites.  We also work with wholesale companies which help fill properties during the off season. Our software ensures that your property is well represented on the top vacation rental sites across the web, including our own!


  • VisitFlorida.com
  • Homeaway.com
  • VRBO.com
  • TripAdvisor
  • Flipkey
  • AirBnB
  • Expedia
  • Booking.com
  • And many more…

Our advertising campaign is designed to attract high quality renters and based on our close proximity to some of the world’s most famous Central Florida attractions.​  The success the company has enjoyed in this area is evidence by a high return ratio of its clientele.

Web Advantage

Keeping up with technology is no problem for Ocean Properties Vacation Rentals, Inc.  Our website offers online booking, professional photos of your property,  rates, availability, visual tours, and up-to-date information on our vacation rentals.  This allows us to reach travelers worldwide. Our online booking interface allows prospective guests, travel agents, wholesaler agents and owners to query availability and book online.  Our website is also an information portal for the New Smyrna Beach area.  Guests will find things to do around the area as well as shopping and dining information.

24-Hour Service

For you and your guests’ convenience, our phone is answered 24-hours a day, 7-days a week.  Calls after normal business hours are electronically forwarded to an answering service which will locate and contact the best person to address you or your guest’s needs.


Monday -Saturday    8:30AM – 6:00PM
Sunday                         8:30AM – 5:00PM
PLEASE NOTE OUR OFF SEASON HOURS (September 10 – November 30):
Monday -Saturday    8:30AM – 5:00PM
Sunday                         Closed

We treat every guest like family.  All guests are required to check-in and register at our office upon arrival. We feel it is VERY important to have face to face contact with our guests. This allows us to provide a more personalized service as well as see firsthand who will be staying in your property.  Our dedicated rental agents are happy to respond to guests’ questions and needs, throughout their stay.

Maintenance Staff

We are the only local full service real estate firm that has an in-house maintenance staff to keep our vacation rental guests and owners satisfied.  Our team of maintenance technicians treat each property with the highest regard.  The maintenance staff is available 7-days a week in order to respond to any repairs or emergencies that might surface.  We also contract with many local vendors, who are licensed and insured, for repairs outside the scope.


Ocean Properties Vacation Rentals, Inc. emphasizes quality control. Our property manager, maintenance and housekeeping staff ensure that everything in your property remains in excellent condition for you and your guests.  We will arrange for housekeeping after each guest’s departure. For owner stays, housekeeping will be scheduled upon the departure unless the owner informs us otherwise. Properties are inspected prior to a guest’s arrival and after each guest’s departure to maintain the integrity of your property.

Quality Control Specialist

We are dedicated to Quality Control. Perfection is the goal of the quality control specialists. They strives to make sure each property is in excellent condition for each arriving guest.

Reservation Software

The secret to our success is our revolutionary software system.  Our revolutionary rental management software system allows us to book reservation, book reservations online, bill owners and vendors, issue annual IRS 1099’s, and allows us to continually seek optimization opportunities with regard to revenue.

Owners have access to their online account which offers a variety of tools specifically related to their property.  Owners can view their availability calendar, block off dates for personal use, view upcoming reservations, insert maintenance requests and more.  We feel this is an excellent tool to keep our owners up to date on rental activity and provides another great tool to service our owners.

Vacation Rental Staff

Our full time rental staff consists of five of the finest rental agents found anywhere. Toni Roe, Owner and General Manager, has been in the rental management business for over 35 years. Under Toni’s leadership, Ocean Properties Vacation Rentals, Inc. has become the industry leader in vacation rental management in the New Smyrna Beach area.

Carole Swan, Rental Manager, heads up the vacation rental division and brings 25+ years of professional experience working in customer service and property management to the vacation rental team. Carole oversees the day-to-day operations. She is responsible for all areas of property services including housekeeping, maintenance, home inspection, facilitating quotes and upgrades, and communicating property needs to home owners.

Dixie Harman, the Ocean Walk Rental Manager, was a Memory care coordinator/ CNA for an Alzheimer’s and Dementia care facility for 5 years in Port Orange. In 2013 she decided to make a career change and was hired on by Shoreline Vacation Rentals as a Rental Assistant for 3 years and Rental Manager for a year after. Dixie Managed around 75-80 condos within the Oceanwalk Complex before merging with Ocean Properties and Vacation Rentals in January of 2019.

Greeting customers with a smile, Rental Agents Sherry Altman, Jane McCartha, and Kiki Anderson are responsible for the day-to-day operations at the front desk. Friendly and knowledgeable, all are trained to book quality reservations for your vacation rental. With a combined 50+ years in the customer service industry they are both valuable assets to the vacation rental team.

Margy Roe’s primary focus is managing the on-boarding processes for new vacation rental clients. She works as part of the revenue management team to assist with maximizing rental property revenue. Margy also manages the marketing team and company website. She has over 20+ years of experience in the vacation rental industry, holds her Vacation Rental Management Certification, Professional Residential Manager (PRM) designation and is a licensed real estate agent.

George Mossbarger, our Marketing Coordinator, is a welcome addition to the OP team. His diverse knowledge and passion for all facets of the vacation rental industry make him a perfect fit for our team as he continues to help us expand our marketing arms.


In-House Accounting Department

Our in-house accounting department is an integral part of our New Smyrna property management team. Most rental management companies have their accounting and bookkeeping departments located offsite, which can be time consuming in finalizing certain accounting needs. Ocean Properties Vacation Rentals, Inc. handles all aspects of the accounting from the moment a guest pays for their reservation to the time we provide each owner with a monthly statement along with their rental revenue. This includes paying and reporting State of Florida and County of Volusia sales tax on your guests’ reservations. Our Accounting Department also provides the service of bill pay. If any repairs or maintenance is done in your rental unit, we will handle paying the vendors and do so by tracking it on your monthly owner statement. We also pay for the housekeeping services for your guests as well as when an owner stays in their unit. At the end of each year, we provide each owner with a detailed year-end accounting statement along with a reservation recap of the activity in your rental property.

Ocean Properties Advantage

We strive to treat each guest and owner like part of our family.  We have assembled a highly professional and knowledgeable team to ensure that owners and guests alike receive the exemplary customer service they deserve.  We protect your investment while maximizing revenue.  We can’t wait for you to be part of our family!

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